Why Hire A Graphic Designer?
Have you ever wondered if hiring a graphic designer was really worth the investment? Weigh carefully the decision to hire a marketing partner, the benefits might be greater than you think.
Nomini Bay Oyster Ranch
Recent Project: IntreXDesign & Associate created an e-commerce web page for our clients, Nomini Bay Oyster Ranch. The merchandise on sale includes men's and women's T-Shirts, sweatshirts, and hats. We cropped, scaled, and converted all the images for the web…
Literacy Coalition: Reaching An Audience In Need
Case Study The Literacy Coalition of Herkimer and Oneida Counties, is a nonprofit organization located in Upstate New York. The organization's mission supports the community through resources in reading, writing, basic skills in problem solving, and speaking the English language…
Five Classic and Super Easy, Old-School Principles Customers Value
Do you want to become the top-of-mind business your customers look forward to contacting? It's easier than you think. First, think old-school principles—it's not as taboo as you may believe. Why? Because they're rarely practiced. While these principles are no…
Old School Principles Creates Lasting Impression
As a business owner, investing time in a business is mandatory. Speaking for myself, I can relate to the challenges that frequently come from investing the time, capital, and energy associated with building a business. While my ambition fuels my…
Shark Tank’s Venture Capitalist
As a mogul entrepreneur, venture capitalist, and mentor to Shark Tank participants, Daymond John shared four tips of advice to an audience of academic students and business entrepreneurs in Rome, New York. Question and Answer Session Q: How did you…
A City’s Structural Icon Becomes Art
Last year, I introduced a graphic illustration—the first in a series I plan to create with icons from around the city of Utica, New York. If you read my article last year (see link below), you may recall the city…
Case Study: Logo Design For Treehouse Reading and Arts Center
A New Business Owner Starts To Envision Her Store Starting a business requires careful planning, a passion for your work, and the drive to pursue a lifelong dream. When Dr. Joanna Robertson first envisioned starting her own business, she knew…
The Treehouse Reading and Arts Center’s Grand Opening
Congratulations to our client, The Treehouse Reading and Arts Center, on their grand opening.
A City Transforming Its Brand—Refocused, Renewed, Revitalized
Have you ever known your favorite product or service to undergo a change? That change might have come from your perception that something familiar is now different. It could have come from its taste, labeling, or messaging that might have…